In a quiet suburban town, the life of a young influencer named Jesse takes an unexpected turn when he encounters a group of strange friends at a party. With his sarcastic humor and carefree approach to life, Jesse can’t help but be drawn to the enigmatic and charismatic leader of the group, a girl named Maddy. What begins as a night of fun and frivolity turns into a chilling game of survival when it turns out Maddy has a disturbing obsession with viral content, taking her antics to a sinister level.
As the festive atmosphere transforms into deadly chaos, Jesse realizes that he and his new friends are part of a twisted social experiment where their lives are at stake. Maddy, with a cunning mind and a dash of madness, orchestrates a scenario where social media is the stage and her followers, the audience, are on the edge of their seats, eager to discover what will happen next.
With each attempt to escape, Jesse must unravel the complex web of loyalties and betrayals woven between him and his friends while he struggles not only for his life but also for a sense of his own identity in a world where fame and death seem to be the only certainties. As the story unfolds, lessons about fame, friendship, and the limits of obsession are revealed in surprising and disturbing ways.