In this fun romantic comedy, we meet Andie Anderson, a magazine writer who is determined to prove that she can make a man desperate for her in just ten days. Her mission is to cover an article about the things women do that make men run away, so she sets out in search of her "perfect victim." On the other hand, Ben Barry, a handsome advertising executive, has an equally risky goal: he wants to make a woman fall in love with him in the same timeframe, hoping to win an important bet at work.
Andie's and Ben's paths cross at a bar, where, unaware of each other's schemes, they decide to go out together. What initially seems like a simple romance turns into a battle of wits, as both try to navigate the obstacles the other puts in their way. Andie begins executing her plan to scare Ben off, but she realizes she likes him more than she expected. Meanwhile, Ben manipulates the situation to charm Andie, while discovering how truly remarkable she is.
As time passes, their truths begin to unfold, and they find themselves caught between their obligations and their true feelings. In this rollercoaster of emotions, love and comedy intertwine in a game of seduction and revelations that keeps us on the edge of our seats until the very end. Get ready to laugh and swoon!