In the vibrant world of advertising in the 1960s, a clever yet somewhat dishonest marketing executive, Jerry Webster, finds himself at a crossroads when a new rival, Carol Templeton, arrives in town. Carol, an ambitious and determined publicist, has the talent and drive to shake Jerry's reign, especially as both compete for a highly promising account. Jerry, who leads a rather carefree lifestyle and has a history of deception, decides to use his wits and manipulation to get ahead.
However, Jerry's trick to outsmart Carol involves creating a fake advertising campaign for a product that doesn't exist, leading him into a series of comedic misadventures. Along the way, Jerry finds himself in trouble when Carol begins to investigate his life and his company. As the two personalities clash, an unexpected spark emerges between them, and what started as fierce competition transforms into a whirlwind romance.
As the story unfolds, misunderstandings, entanglements, and the palpable chemistry between Jerry and Carol lead us to a final revelation about truth and honesty in the worlds of love and business. Wrapped in a lighthearted and entertaining tone, this romantic comedy captures the essence of love amid workplace chaos, proving that sometimes truth can be stranger than fiction.